In this episode, we cover:
2:00 – how Tara started a BIG discussion on Facebook by making this simple observation: of the top 50 business podcasts on iTunes, only 3 were hosted by women.
7:00 – we’re less likely to do effective self-promotion if we aren’t setting clear, big goals. Just going along and letting things happen only gets you so far.
13:00 – Tara talks about partnering with friends and other companies to form strategic alliances for promotion.
19:30 – how Tara leverages the strategic relationships she’s found to create more leverage
Find out more about Tara Gentile at her website.