:54 – Flora Bowley introduces herself and her book. She sells original art, prints, licenses her images, and is one of the most in-demand art teachers in the world.
2:30 – how Flora ended up taking up teaching after she already had a full-time painting career. Many painters are very lonely after spending hours and hours alone in the studio.
4:40 – what Flora’s art business looked like before she started teaching. She was making a good living selling through galleries. Now her business is much larger.
8:25 – how Flora gets 400+ to sign up for her online painting courses
13:00 – what artists do every day is really special to most people. Flora talks about how the practice of painting translates into everyday living.
17:35 – Flora talks about Papaya, the licensing company that she works with that sells most of her art licensing. Flora also works with a handful of other companies.
22:00 – having your own style is really important. Check out our interview with Lisa Call for more details on finding your style, and the blog post Working in a Series.
24:30 – Flora’s next paid product: behind the scenes studio videos
27:30 – Art teachers should teach online. There are lots of people taking classes online
28:25 – Flora talks about how to use their creative process to engage with their audiences.
30:00 – Flora has a huge following on Facebook and Instagram. She talks about how she got there and how it has affected her business.
Please note that there is some microphone noise because we were recording over the Internet.