Every so often I get an email like this one. I have an extensive history of shows and sales, and was heavily involved in the art world 24/7 decades ago. For family caregiving reasons [or health, or other reasons], I did not focus on my sales for quite a while (20 years!) and do not […]
Online vs. Offline Sales: Which Matters More?
How many sales come from a successful artist’s Instagram account vs. their galleries? What about their email list vs. the gallery’s collector base? So far this year I’ve had multiple conversations with artists who sold more than $100,000 in sales in 2022, and the answer has shifted. The 2022 Hiscox report says that the biggest […]
2023 is going to be a weird year
This is the time of year when everyone (including me) rolls out their new sales courses and promises that if you just use their simple, proven system that you’ll make a bunch of money. But here’s the deal: 2023 is probably going to be a weird year. Let me explain. In December I wrote about […]
The State of Online Art Sales Heading in to 2023
The state of online art sales, heading into 2023 The Abundant Artist founder Cory Huff recently shared the trends he’s seeing in online commerce over the course of the last three years of the pandemic. In March 2020, when businesses across the U.S. put everything on hold, a lot of artists braced themselves for a […]
After the Twitter Meltdown: Where Do Artists Go Next?
Social media is splintering into much smaller networks. Twitter is imploding. Facebook has been losing people for years and may have entered a death spiral where fewer people spend time there, so fewer people visit, and so on. Artist Social Communities Go Small? There’s a lot of enthusiasm for smaller, more open communities. Part of […]
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