In this episode, we cover:
4:30 – why now is an excellent time to publish a book and how Jeffrey recommends authors engage with their potential audiences.
11:00 – why “start with your marketing plan” is incomplete advice. Jeffrey explains his framework of the Problem, Premise and Promise.
27:00 – Jeffrey explains his program for helping authors complete their books
Jeffrey Davis runs Tracking Wonder, a consultancy for people who want to make and sell books. His program Your Captivating Book opens for enrollment April 6. You can find out more about that program at this link.
Angela Treat Lyon says
wonderful podcast, thanks! wondering which author FB group you’re in – is it a closed group?
Mike Roy says
Great podcast, Cory! As someone who is also working on a book (and very much looking forward to getting it off that bucket list) this really encouraged me to stay the course.
I appreciated what Jeffrey had to say about the bigger picture of writing a book… and how engaging with your audience is hugely important. There’s a temptation to just throw stuff out in the ocean, hoping our “message in a bottle” will eventually, hopefully, get to the right people. But the better way is to actively engage them both before and during the writing of the book… and then not only are you validating what you’re writing, you have an actual community to launch to when it’s ready.
Mike Roy
Melissa says
Thanks for this great post, Cory. Focusing on a Single Elegant Idea~ that is powerful.
I can’t wait until your book is out!
Melissa
Rich Collins says
Years ago I wrote a non-fiction, and never published it. It’s finished, it’s edited, but its stuck on an old Apple format which I’m unsure if it is still able to convert to Word or Pages.
Perhaps contacting Jeffrey at his site, trackingwonder.com would be a good start.
Thanks Cory