In this episode, we cover:
0:40- What Betty is currently doing with art galleries and how she’s selling her art
2:30- How Betty tells a story with social media in order to sell her art and connect with collectors
5:25- How Betty, who used to be very shy as a child, cultivated her comfort interacting on social media and her approachability
6:45- Betty refers to her work as acrylic painting with mark making- she explains why she identifies her art this way
8:35- How Betty came to better understand her audience and how to connect with them
10:45- Betty caters to two different audiences- she shares why she hasn’t focused exclusively on the higher-end audience
12:30- Advice for artists who hesitate to use social media or share images of themselves with their art.
15:05- How often artists should post on social media
18:00- How Betty’s social media interactions translate into sales
20:00- Focusing on getting new followers vs. focusing on putting out good work
24:45- The different tools that Betty has been experimenting with on Instagram and Facebook
26:40- Betty’s advice for artists getting started
Word Doc: Betty Krause Transcript
See Betty’s work here: http://bettykrauseart.com
Julia Taylor says
For some reason Betty’s podcast is only 3 minutes long
Hi Julia, use the link just above “Download Transcript”. It’s the full interview. Thanks!
Bill Thomas says
Just found the podcast and really enjoyed this episode. Thank you Betty and Cory!