Walking down the street, how much art is there in your daily life?
Art is an Abundant Part of Life
Public street art, theater companies, dance companies, and art studios. Paint your own pottery stores. Music, dance, and singing lessons for your children. Graphic design for signs, banners, billboards, and advertisements. Graphic design for handbags.
Commercials are full of dancers and actors. Training and exercise videos. Street performers in Paris, mask dance troupes and web videos that seem spontaneous but are planned and scripted with a professional’s touch.
What’s the point?
There’s a myth that there isn’t enough work for all of the artists who are out there. There’s not enough parts for all the actors, not enough dances for the dancers, and not enough collectors for all of the fine art.
Break out of the mold. Repurpose art to make something new, something that is both art and something else. It seems that most of society values art even beyond our wildest dreams – just not in the sense of it being valuable for itself. Society sees art as something that is to be combined with something else. The utilitarian meets the beautiful. There is something magical about artists being able to make their work appear in people’s every day lives.
Artists can Make Their Lives Abundant
I have met many artists who have more work than they can handle. Great work begets great work. Great art creates its own market, its own community of people who support it and evangelize it. Laurance Rassin is creating works of art that people wear and is getting huge press for it.
Create images that people love, images that make people happy and joyful. Create images that make people stand up and take notice. Create images that make people angry and scared. Then commodify them and get them out there. You’ll be glad you did.
Image from azza-bazoo