Of the feedback from the artists who took the Content Marketing for Artists course, perhaps my favorite quote is from Debra Bucci. “I’m like a whole new person.” When I started TAA four years ago, it was a lark – a way of exploring what was possible with artists and the Internet. When I started […]
Creative Advantage Content Marketing Webinar recording is ready!
I think you’re really going to love this webinar. Full of tons of useful information – lets face it, I probably gave away the farm on this video. Here’s the text version: Content Marketing for Artists Webinar Transcript Sign up for the Content Marketing for Artists Course Want to download the full series of courses […]
How (and Why) to Make Your Art More Sharable
Internet Marketing professionals are big fans of the phrase “content is king.” This means that high quality content created for a specific audience does a better job of ranking in search engines and being shared on social networks than content that is intentionally created just for marketing purposes. One awesome advantage that artists have over […]
How to Create an Art Blog That Makes Art Collectors Swoon
image courtesy hubspot Some artist blogs attract hundreds of comments, shares, and tons of attention for the artist. Other artist blogs languish in obscurity. Why? In my blog post Content Marketing for Artists, I outline how important it is to build content that attracts collectors to your work. The biggest reason most artist blogs languish […]
How to Create Raving Fans by Telling the Story of Your Art
image credit Wikimedia Standing in front of the class, I concentrated on breathing deeply through my belly like I had been taught. I thought about things like releasing my jaw and keeping my knees relaxed. I had been standing in front of the class for about three minutes. I was wearing my regular street clothes, […]