First thing in the morning you receive an article in your inbox claiming that a live chat feature on your website can increase sales. You research, download, unzip, and upload the plugin… and the installation fails. Three times. By now you’ve burned through the entire morning you had set aside for marketing, and you feel […]
How Artists Across the Country are Adapting During the Pandemic
From online classes to livestreams to virtual studio tours, artists are using technology to thrive during lockdown. When states and countries across the globe entered into various states of lockdown in response to the COVID-19 pandemic earlier this spring, no one could anticipate the outcome. And while the end is still far off, enough time […]
The Beginner’s Guide to Teaching Art Online
Teaching art courses online is a fantastic way to grow your student base, increase your passive income, or add a revenue stream that will be extremely valuable in challenging times like these. Recently we sat down with artists from around the world to discuss how artists can teach art courses online while self-isolating or quarantined. […]
5 Psychological Reasons Why People Buy Expensive Art
Works of art What makes a work of art great? Almost anything can be seen as a work of art, but some art is more expensive than others, and why is that? It is because certain works of art are done by more prominent artists, or it is a certain type of art. Art galleries […]
Chelsea Lang on Wildly Improbable Goals
Two years ago, lifelong artist Chelsea Lang was working a full-time job in marketing and driving an old Honda. When she decided to pursue selling her work more seriously in 2018, she had only ever sold a very occasional commission to family and friends. Today, Chelsea is the owner of a brand-new Tesla, has quit […]