3:45 Cole Palmer explains what Patreon is all about (ie, an “ongoing crowdfunding model, to allow artists to create a sustainable and reliable salary with the support of their fans).
4:37 How Patreon got started.
5:50 How Patreon is different from sites like Kickstarter and Indiegogo.
7:00 Cory likens Patreon to an updated, egalitarian version of the old patron system.
8:41 Cory shares his perspective as a supporter of the arts, who wants to pay the webcomic artists he loves, but they don’t always have something for sale!
10:15 Melissa: “There are people out there who are dying to buy something from you… if you just have a way to make it available!”
11:35 Funding and community can be combined in one place.
12:03 What kinds of artists are most successful with Patreon? Artists who already have huge followings? Or do artists build audiences on Patreon?
12:46 Examples of successful artists on Patreon: Molly Lewis, a musician earning $2,695.27 per original song from 406 patrons, and Tom Merritt, a podcaster who is earning $11,333.68 per month from 4,156 patrons.
14:34 How did Patreon create this level of success? Why is it better for an artist to use Patreon than to set up a donation button on their own website?
16:41 “I’m an artist with a vision of creating a body of work, and being supported to do that. What does Patreon do, and what do I do, to make sure I’m successful?”
19:00 How have visual artists used Patreon to good effect? (Hint: it works best to intersect the digital world and the analog world.)
21:21 Creative and unusual ways that Patreon has been used: Chalk Children’s Hospital
26:32 Patreon’s grand vision!
27:39 Tips for creating a successful Patreon campaign: http://patreon.com/toolbox