Have you heard the term “loss-leader” before? Don’t run away! You don’t actually have to lose any money. In fact, using a loss leader can increase your cash flow as well as the number of larger pieces and commissions you’re selling. In the retail world, a loss leader is a product you use to get […]
Search Results for: print
Why You Should Diversify Your Art Business by Selling Prints
In the business world, “diversifying” refers to ensuring that you have multiple sources of income by expanding into new markets, often with an entirely new product. The purpose of this is to make sure that even if one source dries up, either for a season or permanently, you aren’t left without any income at all. […]
Managing a Successful Print Studio with Patricia Vargas
http://traffic.libsyn.com/theabundantartist/Patricia_Vargas.mp3 In this episode we cover: 1:25- How Patricia began selling prints on Etsy 5:15- Selling digital prints comes with its own unique challenges 9:00- How Patricia came to realize that she could make a living from her art 13:20- The advantages and disadvantages of selling on Etsy 20:50- How to get website traffic […]
The Art of Fine Art Printing
I would like to introduce you to Eric Joseph, who taught me how to produce exquisite archival fine art inkjet prints of my watercolors with beautiful, accurate color. My printing process has catapulted from torturous to joyful! Advances in technology have made it seemingly easy for artists to produce beautiful archival inkjet prints of their […]
The Best Printers for Printing Your Art at Home
If you’re creating prints of your art at home to sell at shows and online (and there are a lot of great reasons to sell art prints,) but balking at the quality you get from that $40 laser printer, you have a couple of options. The first is to outsource your printing to a local […]
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